Even before the Rs. 1 lakh Tata Nano car could roll out from Gujarat, Oreva has launched its Rs. 1 lakh Oreva Super electric car. Oreva is manufactured by the Ajanta Group, a Saurashtra-based company, which is a well known clockmaker in India.
The production of the car will be done at its plant in Kutch and the first model of the car is already on display at the Rajkot dealer's showroom. Although the company officials did not speak to the media, the Rajkot dealer said, "This is the first model out on display. I can't share any more details about it as we have been asked to be tight-lipped for sometime. It is just a fabulous car and very economic in these days of rocketing fuel prices."
"Obviously, it's pricing is so strategic that it will compete with Tata's Nano," he added.
Already the Oreva has generated curiosity among the people although the deliveries are expected only after two months.
Ajanta also makes electric scooters and bikes under the ‘Oreva’ brand name. According to the company, production of an electric car is not difficult for them since the technology is almost similar and 70 % of its parts can be produced in-house, which would give them an edge over the pricing of the car.
The company claims that the Oreva electric car can run 200-250 km on one full battery charge. The car will have the capacity to seat four people. The non-AC version is expected to be priced at Rs 85,000 and the AC variant of the car will be priced at Rs. 1 lakh.
Reva, manufactured by the Bangalore group Maini, is the only electric car in India at present, but is priced at Rs. 4.5 lakhs. So the launch of the Rs. 1 lakh Oreva Super will provide an affordable alternative to millions of middle class Indian customers.
See the video here:
The production of the car will be done at its plant in Kutch and the first model of the car is already on display at the Rajkot dealer's showroom. Although the company officials did not speak to the media, the Rajkot dealer said, "This is the first model out on display. I can't share any more details about it as we have been asked to be tight-lipped for sometime. It is just a fabulous car and very economic in these days of rocketing fuel prices."
"Obviously, it's pricing is so strategic that it will compete with Tata's Nano," he added.
Already the Oreva has generated curiosity among the people although the deliveries are expected only after two months.
Ajanta also makes electric scooters and bikes under the ‘Oreva’ brand name. According to the company, production of an electric car is not difficult for them since the technology is almost similar and 70 % of its parts can be produced in-house, which would give them an edge over the pricing of the car.
The company claims that the Oreva electric car can run 200-250 km on one full battery charge. The car will have the capacity to seat four people. The non-AC version is expected to be priced at Rs 85,000 and the AC variant of the car will be priced at Rs. 1 lakh.
Reva, manufactured by the Bangalore group Maini, is the only electric car in India at present, but is priced at Rs. 4.5 lakhs. So the launch of the Rs. 1 lakh Oreva Super will provide an affordable alternative to millions of middle class Indian customers.
See the video here:
